TIMi modeler for my marketing department


New member
I’m doing preventive maintenance but I think TIMi modeler could also be useful for my marketing department. What do you recommend


Staff member
Marketing is where the predictive models usually generate the highest ROI, so it's where it's the more important to have a good tool. Also, in marketing, you usually end-up with datasets with several million rows and several thousand variables (our typical solution in telecom uses 2500 variables) and then the free solutions like R do not work anymore. ...and we are also using TIMi in many other domains: recommendation system, medical diagnostics, text mining, preventive maintenance, soft-sensors, etc.